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TRADE FAIRSTRADE FAIRS BaUma aFRIca ENTEREd ThE aFRIcaN maRkET wITh a BaNG ThE FIRST EdI TIoN oF INTERNaTIoNaL TRadE FaIR FoR coNSTRUcTIoN machINERy BUILdING maTERIaL machINES mINING machINES aNd coNSTRUcTIoN VEhIcLES Took UP 60 000 SqUaRE mETERS oF ExhIBITIoN SPacE GRoSS 40 100 SqUaRE mETERS NET whIch makES IT ThE BIGGEST INdUSTRy EVENT FoR ThE SEcToR IN aFRIca Elaine Crewe CEO of MMI South Africa is overwhelmed by the results This is huge for South Africa and the industry here With its premiere bauma Africa has immediately become the largest show for the construction machinery building material machines and mining machines sector The feedback we have received is just fantastic Lawrence Peters Chairman of CONMESA Construction and Min ing Equipment Suppliers Association confirms the outstanding success of the show bauma Africa exceeded our expectations by far we are extremely satisfied This show is what we wanted it is for the industry 14 700 registered trade visitors from more than 110 countries came to this year s premiere of bauma Africa which took place at Gallagher Convention Centre in Johannesburg from Sep tember 18 to 21 2013 84 percent of the visitors came from South Africa six from other African countries and a further ten from other continents The top ten visitor countries were South Africa Mozambique Germany Botswana Zimbabwe Zambia Italy Namibia United Kingdom and India in that order Even though it was the premiere show bauma Africa already proved to be an excellent platform for doing business Furthermore bauma Africa also succeeded in effectively offering the mining sector a perfect platform All in all 754 exhibitors 123 from South Africa and 631 that are headquartered abroad from 38 countries attended bauma Africa Besides South Africa the top exhibitor countries were China Germany India Italy Korea Spain the UK and the US n Additional information about bauma Africa can be found at www bauma africa com IFa 2013 GaVE ThE maRkETS aN ImPoR TaNT BooST SaId haNS JoachIm kamP chaIRmaN oF ThE SUPERVISoRy BoaRd oF GESELLSchaFT FüR UNTERhaLTUNGS UNd kommUNIkaTIoNSELEkTRoNIk GFU ThE oRGaNISERS oF IFa IN cooPERaTIoN wITh mESSE BERLIN After an uncertain first half of 2013 the con sumer electronics sector has made a successful turnaround with IFA kick starting optimism and a positive trend ahead of the remaining months of the year First initiated in 1924 the tradeshow has traditionally been a hub of cutting edge technol ogy allowing exhibitors to present their latest products and offerings to the mass consumer market The main focus of IFA 2013 was definitely put on the innovative digital products such as smart TVs tablets smartphones and networked home appliances The 2013 edition of IFA presented 1 500 ex hibitors from around 57 countries that displayed their vast range of products and innovations covering a total area of 145 000m Overall from 240 000 visitors that attended this year more than 142 000 were trade visitors includ ing 46 000 that came from abroad Both trade visitor and international trade visitor numbers showed an increase of 1 4 percent and 2 2 percent respectively compared to IFA 2012 continuing so with the upward trend from the last years With orders that were placed totaling almost four billion EUR IFA 2013 has indeed given manufacturers new optimism and become the most relevant event for the industry and retailers in the run up to Christmas IFA the world s leading trade fair for consumer electronics and home appliances will take place on the Berlin Exhibition Grounds from 5 to 10th of September 2014 n Karin Zangerl Manager Membership Trade Fairs at German Emirati Joint Council for Industry and Commerce AHK Abu Dhabi 42 ISSUE 11 MAJLIs