T he stand of ScaleAQ and Moen Marin its subsidiary put rippling water in mind and certainly made waves in Scandinavia In the truest sense The exhibitor supplies products for aquaculture and fish farming and was exhibiting at the Aqua Nor 2023 trade fair in Trondheim The stand received the event s best stand award With its rippling wave like appearance and open in all directions the stand s design convinced both the jury and trade fair visi tors with the use it made of the curved frame of beMatrix s new beConstruct profile with circles horizontal round shapes and vertical curves Our system offers plenty of scope for new creativity explains beMatrix CEO Stefaan Decroos The curved wall system can make straight or curved walls with door frames and be set up horizontally vertically or flat The perfect 360 degree system affirms De croos The stand was built entirely from be Matrix elements The system Xtreme Solu tions which permits tower like stands to be built and large distances to be spanned was used for the basic frame The sky is the limit stresses Decroos The Norwegian design and technology agency Appex which designed the stand was as pleased as beMatrix about the award There were also plenty of smiling faces at the exhibition stand construction company WorkMan Norway which has a lot of experi ence with beMatrix Another project illustrates how well the Belgian company s customers benefit from its global network The exhibitor in this case was the government organisation Tourism Panama which exhibited at the international tourism trade fair Fitur in Madrid in January A couple of months later trade fair visitors were able to experience the stand again in Frankfurt Like the stand of the aquaculture ex hibitor ScaleAQ Moen Marin Tourism Panama s stand consisted entirely of beMa trix products The robust beTruss frame sys tem provided the basis This was augmented with among other things a new glazed pro file LEDskin modules two different kinds of light boxes Sam Lights and the Perfect Cor ners corner system The stand design was rounded off with the beMatrix s own iZi fur niture series This is based on the beMatrix frame system and offers a whole range of seating options bars and cabinets with dif ferent selectable surface finishes as well as displays and signage solutions Critical to beMatrix winning the Tourism Panama project were flexibility and the glob al network of beMasters and bePartners The former are certified by beMatrix as Quality Label exhibition stand construction compa nies that have demonstrated they can build all kinds of exhibition stands The latter offer special services such as LED tiles and fabric or printed panels The Tourism Panama stands were a joint project of the beMaster No Limits the bePartner Camilo Granados for design and the Polish beMaster Wise Expo for the con struction Some frames and other products were purchased and others were obtained from the beMatrix network of rental companies To meet this challenge an out standing level of global collaboration was required between the customer exhibition stand construction compa ny and us says beMatrix CEO Ste faan Decroos This fantastic project demonstrates the true value of the international beMatrix network it il lustrates all our strengths www bematrix com JK 74 TradeFairs Internation al 3 4 2023 PRACTICE STAND CONSTRUCTION SYSTEMS Impactful global partnerships The projects of the system manufacturer beMatrix prove that you can build almost anything with exhibition stand construc tion systems Thanks to global collaboration the possibilities are limitless Die Panama Auftritte in Madrid und Frankfurt bestanden zu hundert Prozent aus beMatrix Produkten The Panama booths in Madrid and Frankfurt were created completely out of beMatrix products Ph ot o b eM at rix N o Li m its Pa na m a To ur is m

Vorschau TFI Trade-Fairs-International 03/2023 Seite 74
Hinweis: Dies ist eine maschinenlesbare No-Flash Ansicht.
Klicken Sie hier um zur Online-Version zu gelangen.