Marken welten www atelier tuerke de Unsere Architekten Messedesigner und Messebauer erstellen von der Konzeption bis hin zur Realisation des kleinsten Details begeisternde Markenwelten Tue Az TraidFairsInternational 2023 210x81 01 indd 1 05 05 2023 10 47 35 per honeycomb core One example is the G40 Classic range with its patented eccentric con nector The 40 mm thick wall system enables you to create individual constructions of any kind or size swiftly and easily simply by connecting the elements As a system for building small exhibition stands or galleries even faster Gilnhammer presented its G40 Quick system with tool free connectors Visitors experienced moments of tranquillity in Raumbox a kind of room in room think tank with a door and glass walls In addition Gilnhammer demonstrated how to secure orders even in times when there are no trade fairs offering exhibition tables seating cubes and presenters They belong to Gilnhammer s system furniture range con sisting of lightweight elements and the inno vative Twistfix connector Visitors were im pressed by the stability and variety of this furniture which can be assembled swiftly and conveniently Jakob Gilnhammer on Eu roShop There were fewer visitors and ex hibitors but more quality better conversa tions and more potential customers www gilnhammer de The Belgian stand system maker beMatrix transported its visitors at EuroShop into an entire city built out of its own con struction elements The design was inspired by scenery with buildings such as a bus stop a hotel a shop a fountain and a restaurant terrace A single individually adapted frame system served as the entire foundation All superstructures consisted of standard ele ments from the Belgians modular system Visitors marvelled at the new frame for glass panels The featured system was beCon struct a profile for open non load bearing constructions Fast Clamp was also on dis play the new clamp for connecting frames without screws As a further eye catcher beMatrix pre sented beTV the television set integrated in to a frame A total of 28 different infills were mounted to the frames They ranged from glass to metal and textile covered wooden panels to completely recycled panels Walls featuring LEDskin panels garnered the most attention with music and visuals The sounds and images created some real goose bump moments recalls beMatrix CEO Ste faan Decroos The atmosphere was really lively like a show in a market square or pedestrian zone The company had further novelties up its sleeve a new service plat form for virtual 3D designs and a carbon footprint calculator Speaking of sustainabili ty beMatrix aims to be a carbon neutral company Its specially developed ProjectC master plan defines targets and measures For this beMatrix won second place in the IDIA IFES Development Innovation Awards www bematrix com A metaverse is the convergence between the physical and digital worlds EuroShop visitors were able to explore such a meta verse at the Holtmann Experience The place to immerse yourself in digital worlds was located in the IFES Global Village the group stand of the International Federation of Exhibition and Event Services Providers Holtmann was one of 17 member exhibitors featured prominently right on a main aisle On 27 February visitors experienced the launch of the new metaverse live with VR headsets and tablets Visitors interacted safe ly in the contact free virtual 3D environment Holtmann has seen a remarkable transfor mation over the past three years Our path led us from a stand construction firm with a focus on implementation to a full service provider for live communication explains the company s CEO Jörg Zeißig adding So now Holtmann has become Holtmann The exhibitor placed the same impor tance on face to face encounters with cus tomers and fellow industry professionals as on virtual communication Behind a wall full of team photos visitors got an opportunity to meet creatives and architects strategists and construction experts At times an illustrator would even sketch the conversations At the booth visitors were able to experience our entire portfolio live and in person says Jörg Zeißig The CEO concludes With the launch of our Holtmann Experience at EuroShop we demonstrated that we have al ready recognised the future digitalisation needs of our customers today And they in clude 3D visualisation data analytics digital asset management and 3D asset creation www holtmannplus de JK beMatrix entführte die Standbesucher auf der EuroShop in eine komplett eigene Stadt aus seinen Bauele menten beMatrix transported stand visitors at Euro Shop into a complete city built out of its con struction elements Ph ot o b eM at rix

Vorschau TFI Trade-Fairs-International 01/2023 Seite 89
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