T he first events already proved to be very popular In November and De cember 2022 alone Exhibition World Bahrain had more than 240 000 visi tors across five events They included the Au tumn Fair the largest and most popular con sumer products show It brought together 650 exhibitors from 14 countries with over 165 000 visitors across nine days And Jew ellery Arabia occupied nearly half of the new venue s 95 000 square metres of exhibition space The jewellery show featured major in ternational exhibitors from 30 countries gen erating sales of over 64 million US dollars Just like the Autumn Fair it had already pre viously been staged in Bahrain After their relocation to the new Exhibition World Bahrain the two events were held on a much bigger scale Both perfume show Scent Ara bia and Cityscape Bahrain launched their first editions there The latter is a real estate fair which recorded a sales volume of 265 million US dollars at its debut The first quar ter of 2023 confirmed the positive develop ment at the venue Its operator ASM Global reports a leap in events with an international focus and international visitors Conventions have also seen a boost in the new venue Last December it hosted the Arab International Cyber Security Summit According to Exhibition World Bahrain this is the largest conference in the Middle East re gion for government regulators and industry professionals It was held for the first time in the Kingdom of Bahrain at Exhibition World Bahrain with over 4 500 registered attendees and delegates For meetings and events the Grand Hall was built with capacities for up to 4 000 seats It comes fully equipped with 19 meeting rooms 19 translation booths three bridal suites and a pre function foyer area Additionally the Grand Hall includes operable walls that allow the hall to be sub divided into three areas or as one large area fully adaptable and flexible to cater to any type of event says Exhibition World Bahrain The Grand Hall is suitable for hosting differ ent types of events from conferences sum mits official meetings corporate events to galas weddings and theatrical performances In order to attract new fairs and con gresses the venue has become a member of various organisations including the interna tional associations UFI ICCA MPI IAEE und AIPC The aim of these memberships is not only to benefit from the organisations net working opportunities knowledge sharing and educational learning but to be involved in and support worldwide initiatives for the MICE industry And when it comes to at tracting international trade fairs and confer ences Bahrain boast even more advantages Exhibition World Bahrain cites its hospitality and business friendly climate Economically speaking the kingdom is ready to support and facilitate the ease of doing business wherever possible This also applies to major international events across multiple sectors identified within its Economic Vision 2030 healthcare and phar maceuticals technology AI microelectronics and cyber security manufacturing lo gistics sustainability and luxury markets to name a few www ewbahrain com PB 59TradeFairs Internation al 1 2 2023 INTERNATIONAL BAHRAIN Boost for MICE business Since its opening last autumn Exhibition World Bahrain has had a packed calendar of events And that s how things are set to continue Die Jewellery Arabia meldete Verkäufe von über 64 Millio nen US Dollar Jewellery Arabia generated sales of over 64 million US dollars Ph ot o E xh ib iti on W or ld B ah ra in

Vorschau TFI Trade-Fairs-International 01/2023 Seite 59
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