T he pandemic which has lasted over two years has changed everything in the trade fair congress and event cal endar around the world including Poland Many organisers had to completely change their portfolios and set their sights on survival in the freezer The entire MICE sec tor including trade fairs was shut down with no possibility to organise events travel etc Hundreds of subcontracting companies living off trade shows had to retrain quickly and change their focus Many industry pro fessionals left for more predictable industries where they could use their skills Finally autumn 2021 came and Poland and parts of Europe began to recover from the pandemic and trade fairs were unfrozen An example of a facility and organiser ing with the dental fair Warsaw Dental Show the machinery and automation fair Warsaw Industry Week the interior design fair War saw Home Contract or the yacht fair Boat show All of them were successful already with the participation of foreign exhibitors and the most important thing is that they took place according to the plan and ex hibitors and visitors achieved their marketing objectives 14 TradeFairs Internation al 3 2022 that immediately started with events is Ptak Warsaw Expo the largest centre in Central and Eastern Europe which in autumn 2021 organised a series of successful events start Today Poland is the heart of trade fair Europe Here is an open market without restrictions here are the largest contractors here are the exhibitors who can count on successful contracts ANZEIGE The trade fair heart of Central Europe beats in Poland INTERNATIONAL REMADAYS International Advertising and Print Day Congress 590

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