W hen trade fairs around the world came to a standstill in March 2020  Rogers India was also affect  ed  After all  the company was generating around 90  of its revenue from the industry  revenue that disappeared overnight  There were two challenges  how to generate revenue streams from general freight business and how to make a profit when general freight customers were also facing financial problems  The core manage  ment group of the trade fair logistics compa  ny  Ravinder and Kiran Sethi  Sudhir Dhavan and Sushil Upadhyay  came up with a plan of action  The plan also took into account the health and morale of the company s em  ployees  In addition  payments were made to partners and suppliers in order to build the required confidence in the market  It was al  so important to respond to the changed re  quirements of the company s new freight customers  A further aspect of the plan of action was to introduce short term  flexible logistics capabilities    Securing jobs  staff profiles  ongoing training and work on the company s own database were also on the agenda   as were linking up existing partners with new cus  tomers and identifying possible business op  portunities in related areas  The various steps the company took quickly paid off  as the management team of R E  Rogers India were able to verify after a year  The figures for the financial year ending on 31 March 2021 were healthy despite the pandemic  and the company s reserves remained un  touched  Business relationships with new target groups have been established and will continue into the future  According to Rogers India  the company laid nobody off during the pandemic  on the contrary  two new of  fices were opened in India  Some very prac  tical things were done as well  including the introduction of a certain amount of working from home  which has now become normal  www rogersworldwideindia com                           PB 40 Asia again the most important destination Small and medium sized enterprises inGermany will be supported by the German Federal Ministry of Economic Affairs at 270 trade fairs in 55 countries in 2023  AUMA  the association of the German trade fair industry  is coordinating this pro  gramme  which will provide organisational support to German companies exhibiting their products and services abroad  The list of trade fairs in the international trade fair programme was published some weeks ago  As in previous years  China is the main focus  with almost 60 supported trade fair partici  pations  A total of nearly 130 German shared stands are planned in East  South East and Central Asia  In addition  German companies will be appearing at over 30 trade fairs in North America and Africa with the ministry s support as well as at 27 in the Middle East and 23 in Latin America  Support is also avail  able to a lesser extent in Europe and Aus  tralia  Trade fair participations in Russia are no longer supported  Other important countries in the international trade fair pro  gramme in 2023 are the United Arab Emi  rates  where there will be 20 trade fair par  ticipations  and India  Japan and Mexico  where there will be 10 each  Number one in Central Asia is Uzbekistan  with seven trade fairs  www auma de   Auch die Luftfahrtausstellung Aero India trug dazu bei  dass R E  Rogers India nach einem Jahr Pandemie  gesunde Zahlen  präsentieren konnte  The Aero India aviation show also helped R E  Rogers India present  healthy figures  after the first year of the pandemic  Ph ot o   R  E   R og er s  In di a INDIA Building confidence and diversifying R E  Rogers India went on the offensive during the Covid crisis  The leading trade fair logistics company on the subcontinent intends to benefit from this in future  as well  TradeFairs Internation al 1 2 2022  
        
        
        
         
        
          
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