the lira The weakness of the currency is en couraging Turkish exporters to exhibit says Bülent Ünal seeking to emphasise the posi tives of this development And as far as event organisers are concerned many Ger man and British organisers have been active in the Turkish market for years continues Ünal There is nothing to indicate they might pull out In line with this optimistic outlook Tüyap has launched new events in 2018 Istanbul hosted two new trade fairs in the first six months of the year Istanbul Toy Fair and World Mill Tech a fair for grain milling machinery The company s activities in Izmir will be boosted in November by four concurrent guest fairs in the fields of con struction interior decoration real estate and heating cooling and air conditioning sys tems In addition Tüyap now runs an addi tional venue in Erzurum in eastern Anatolia where it organises a variety of trade fairs Bülent Ünal expects reasonable growth in 2019 The civil wars conducted with out side support in the region are diminishing in intensity he believes Provided that no new civil wars are triggered significant eco nomic progress can be expected As the safest country in the region Turkey stands to gain from this Now that the general elec tion is over we expect a period of stability that will be conducive to successful trade fairs The company s ambitious training and development initiatives should also con tribute to that success The Tüyap Academy is opening in the autumn www tuyap com tr PB 40 TradeFairs Internation al 3 2018 INTERNATIONAL WIN Eurasia in Istanbul The manufacturing trade show WIN Eura sia will be taking place in Istanbul from14 to 17 March 2019 This year s event was also held in mid March at the Tüyap Fair Convention and Congress Center in Istanbul It was the first time for a decade that six leading trade fairs were held there concur rently The common thread running through them all was Industry 4 0 Many different products and technologies from a wide vari ety of industries were presented at WIN Eura sia industrial automation drive and fluid technology materials handling and intralo gistics electric and electronic engineering surface treatment technology sheet metal processing and welding technology The num ber of exhibitors was as impressive as the vari ety of products and technologies exhibited There were 1 800 companies exhibiting at WIN Eurasia taking up 34 600 square metres of ex hibition space They attracted over 75 000 visi tors to this city of 15 million on the Bosphorus Those seeking to learn something had plenty of opportunity at the event s accompanying framework programme which consisted of fo rums and seminars Additive manufacturing the digital factory Industry 4 0 Logistics 4 0 and startups were among the topics ad dressed WIN Eurasia is a kind of Hannover Messe for the region although not on quite the same scale www win eurasia com It is organised annually by Deutsche Messe s Turkish subsidiary Hannover Fairs Turkey Fuarcilik and is part of Deutsche Messe s international portfolio The portfolio in cludes events on four different continents in Australia China Indonesia Italy Canada Russia Singapore Thailand and the US www messe de Volles Haus Das wirtschaftliche Plus des letzten Jahres spiegelte sich bei Tüyap positiv im Messegeschäft wider Full house Last year s economic gains had a positive impact on Tüyap s trade fair business Ph ot o T üy ap

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