To leverage trends  you first must identify them  Our panel recom  mends expanding an organization s risk horizon to investigate risks  that are typically beyond insurance  such as geopolitical concerns or  brand reputation   Identifying important trends and understanding the issues rel  evant to them can help a risk manager develop appropriate ways to  mitigate these new risks  To be successful  risk managers must be  integrated into the business phases of the planning process  which  will require establishing credibility with senior executives and oper  ations leaders  Risk managers should seize every opportunity to gain  the ear of these most influential audiences  and use that access to  explain the most compelling risks and offer mitigation measures   Risk managers should look two to three years ahead  and rec  ognize core and noncore risks  Among the fastest growing trends  concerning today s risk managers are cyber risk  political risk and  climate change  specifically  the effect of a dwindling water supply  on business continuity and resilience    Risk executives should view all new technology through a  prism of risk management  For instance  privacy concerns are cur  rently top of mind as large scale information breaches are rampant   The widespread use of cloud computing is fueling such concerns   Risk managers should ask   What risk does this technology present  to my organization   and  Which suppliers hold critical data relative  to my business    Risk managers also need to manage supply chain risks  They  should critique the business continuity plans of suppliers  and their  suppliers  and look for gaps  The same should be done for criti  cal customers  Risk managers should execute detailed analyses in  cases where a supplier or customer will significantly impact  the company s business  Just in time supply chains  require exceptional resiliency  7   STAY ON THE  LEADING   EDGE OF TRENDS  What keeps me awake  is mitigating losses  ensur  ing business continuity and running cost efficient  programs  There s a tendency to feel at ease  to be  complacent  You need that spark to stay abreast of  changes  constantly improving processes and use  of our resources  It s a complex environment  so we  need to keep pace with those changes and make  sure we can respond in a most effective manner  FABRICE FUENTES DIRECTOR  TREASURY PENSION AND INSURANCE PHILIP MORRIS INTERNATIONAL    Once an organization has outsourced elements of its manufac  turing operations to third parties  it reduces the influence it has  on the risk management process  If there s an effective busi  ness impact analysis  BIA  conducted  it will highlight the most  significant of these outsourced nodes  but once you get to tier  two or three  even an effective BIA will struggle to achieve that  granularity  ANDY BRYSON GROUP INSURANCE AND RISK MANAGER COBHAM PLC    Supply chain risk and reputation are intrinsically  linked to share price  Consider the companies  who were impacted in 2008 when a ship s anchor  dragged through some of the subsea communica  tion cables in the Indian Ocean  which in turn dis  rupted operations in India and the Middle East  The  event also affected offshoring operations for many  organizations  It is clear that reputation affects  share price  My view is that an organization s share  price is best managed by its reaction to a crisis  The  way you handle your public relations  staff com  munications and the actual incident will all have an  effect on share price  EDWARD SHERLEY PRICE HEAD OF BUSINESS CONTINUITY  EXPERIAN    48  REASON  ISSUE 2   2015    
        
        
        
        
        
          
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