T he figures it has posted since its inau guration are certainly remarkable Over the years BIEC has seen more than 200 trade shows occupying over 1 500 days Almost 10 000 exhibitors and around one million visitors have attended events there over the past decade Our growth has been extraordinary says a delighted Anbu Varathan In our first year we only hosted twelve events recalls the Director General of the Indian Machine Tool Manufacturers Association IMTMA and CEO of BIEC Now we have an average of 30 shows a year Bangalore s capacities have also seen a major development At its opening in 2007 the venue had an exhibition space of 21 000 square metres two halls plus a technology centre and a convention centre By 2009 its space had doubled to 42 000 square metres thanks to the addition of a third hall Recent ly a further hall was added used for the first time in late January for the Indian Metal Cut ting Machine Tool Exhibition IMTEX This has increased the indoor capacities of Bangalore International Exhibition Centre to approx 60 000 square metres BIEC s pos itive development is a result of the fast paced growth of the Indian exhibition industry We posted average gains of 15 to 20 per cent a year enthuses Anbu Varathan who is also expecting double digit growth rates for the future Word of this immense dynamic has long spread overseas Above all European and especially German organisers have come to us with their trade shows since 2007 says BIEC s CEO He cites Deutsche Messe Hannover NürnbergMesse Messe München Koelnmesse UBM VIV and Taitra as a Far Eastern element And national demand is strong as well BIEC is booked by Indian or ganisers in sectors such as tools measuring equipment resources stone granite elec tronics heating cooling and air conditioning If India s economy continues to post strong growth there will be many opportunities for new trade shows in Bangalore Varathan cites promising forecasts as a reason for BIEC s recent expansion Anbu Varathan also points out that or ganisers demand an excellent infrastructure in addition to adequate space Moreover Bangalore International Exhibition Centre has been accredited for its environment friendly design and occupational health and safety standards These accolades also help attract new customers When organisers are looking for a venue for their trade show we get a priority listing argues Varathan Apart from hosting manufacturing fairs BIEC is in creasingly being booked by the MICE sector In India men and women in white coats are a coveted target group Medical events like the recently ended IndiaPharma 2017 ex hibition and conference now take place fre quently The wealthy private sector especial ly the corporate events segment now plays a major role Well known international compa nies like Levi Strauss Herbalife Yahoo SAP Tech or Google are popular clients with their corporate events www biec in PB 38 TradeFairs Internation al 1 2017 INTERNATIONAL INTERNATIONAL EXHIBITION CENTRES BIEC now well established On 28 January Bangalore International Exhibition Centre BIEC officially celebrated its tenth anniversary a venue that has been on the rise ever since its opening in 2007 Mittlerweile finden bei uns durchschnittlich 30 Messen pro Jahr statt sagt BIEC Chef Anbu Varathan Now we have an average of 30 shows a year says BIEC Chief Anbu Varathan Ph ot o B IE C

Vorschau TFI Trade-Fairs-International 01/2017 Seite 38
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