A kind of aluminium band swung over the heads of visitors to the stand which rose from its floor anchoring like a kind of huge boomerang Walls pillars information boards and displays were arranged under it This is how Gurit a Swiss manufacturer of compos ite materials presented itself at the trade fair JEC 2015 in Paris The stand appeared to be individually designed down to the last detail but that was just a reflection of the potential of the Bematrix construction system Because not all of its parts are made on the construc tion kit principle Companies such as Bema trix which is based in Roeselare Belgium develop and design the elements of their stands based on their customers design ideas If required they create complete mod ular stand concepts on the basis of unique designs The company had already developed a stand for Gurit in 2014 For the 2015 trade fair Bematrix altered many parts and added others based entirely on designs by the exhibition stand architects of the British company Enigma The Gurit stand grew to a size of 144 square metres And instead of exclusively fabric walls the exhibitor had the building clad using its own aluminium composite panels as well as other components There were also LED strips and a variety of other custom elements Enig ma s exhibition stand architects were told just to make it even better explains Enigma Ac count Manager Richard Bicknall But the de sign requirements were not the only chal lenge We had very little time in which to build the stand And the floor wasn t level so we had to use additional base plates But this is where the modular system came into its own A team of eight people erected the stand which had never been built before in less than three days www bematrix com There are some walls you can hear as well as see The modular system range of Modul International a company based in Neuss appeals to the ears as well as the eyes literally The new Modul AudioPanel sound walls can convey advertising messages ver bally Or they can accentuate images and moods with music We are finding new ways to bring sound to wherever it is de sired Whether that s at exhibition stands in shops at information points or at confer ences And every new sound can stimulate the senses says Bruna Marques Marketing Manager at Modul International The secret of the talking music playing wall is an inte grated sound module This transforms your entire space into one big loudspeaker The sound module can be connected to a smart phone tablet computer or SD card AudioPanel walls can be supplied fully assembled or in parts as required They consist of a silver anodised aluminium frame filled with fabric graphics or lightweight foam panels Visitors to Viscom an interna tional fair for visual communication held in Düsseldorf at the start of November 2015 were able to experience their audiovisual im pact Modul International also presented nu merous other new products there as well as other structures made using the Frame Solu tions series and demonstrating the wide va riety of applications You can have light boxes ceiling lights free standing displays or completely illuminated walls for exam ple The possibilities are virtually unlimit ed emphasises Marketing Manager Bruna Marques Thanks to the simplicity of the system which consists of just aluminium profiles silicone beading and some ingen ious lighting technology everything can be assembled in next to no time www modul int com JK A LU V I S I O N N V w w w a l u v i s i o n c o m Te l 3 2 9 3 81 5 4 7 0 MesseständeBeleuchtung Leuchtdisplay Shop in shop 75TradeFairs Internation al 6 2015 PRACTICE Neue Soundwand Modul AudioPanel New Modul AudioPanel sound wall Ph ot o M od ul

Vorschau TFI Trade-Fairs-International 06/2015 Seite 75
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