T he most peaceful holiday of the year has long been celebrated in many dif ferent ways Anything goes as long as you like it cheeky traditional or ex clusive This applies in particular to the cen trepiece of any Christmas decoration the Christmas tree The trends for the upcoming winter are regularly presented at the leading international exhibition for seasonal decora tion and festival ornaments at the beginning of the year Which products colours and materials will find their way into the shops from September on and soon afterwards on to the Christmas trees is something the Christmasworld exhibitors already know One of them is Helmut Bartholmes from Thüringer Weihnacht The desire for high quality products is growing he observes In addition customers today want to buy ac cessories that span the seasons Those are products that last after Christmas and can al so be used in the spring Particularly popular are local birds such as the goldfinch or blue tit They first hang on the Christmas tree and then adorn Easter branches Forms drawn from nature are generally in vogue a trend to express Christmas in the Christmas tree Pine cones acorns and chestnuts are favourite motifs that people al so like to purchase knows Birgit Müller Blech Product Developer at the provider Inge Glas Unusual objects are hung on the green branches too such as caviar tins lob sters champagne bottles or parmesan cheese These motifs reflect the Zeitgeist says Müller Blech The theme of gourmet cuisine is a strong trend and has entered Christmas decorations The tendency to wards exclusivity high quality and a hint of glamour is demonstrated in the colours of the coming Christmas season as well Cop per is the Christmas theme for 2015 states Christian Fischer from Christmasworld ex hibitor Goldbach We were surprised to see how well this colour is doing Rosé tones are likewise in great demand Christmas baubles do not necessarily have to hang on a real tree anymore An artificial tree in light red pink white blue or gold will make any Christmas holiday truly sophisticated www christmasworld messefrankfurt com PB 16 FOCUS TradeFairs Internation al 6 2015 GERMANY 2016 What s on our Christmas tree The next Christmasworld will take place in Frankfurt from 29 January to 2 February 2016 The last edition nine months ago presented this year s trends Reed s exhibition PSI 2016 in the starting blocks New ideas for promotional products numerous premieres and a textilefocus These will mark the PSI exhi bition scheduled for the beginning of next year and organised by Reed Exhibi tions Deutschland For promotional prod uct traders manufacturers service providers and textile designers the exhi bition is the highlight of the year PSI will take place from 13 to 15 January 2016 in Düsseldorf As the leading European trade show of the promotional products industry it will present the market with current trends developments and chal lenges Over 90 per cent of the available exhibition space in four exhibition halls has already been rented A focus theme for 2016 is advertising textiles including T shirts caps or bathing towels This ma jor thematic focus of PSI 2016 will be found in the exhibition halls as well as in the Textile Area in Hall 10 The centre stage for the latest textile fashions will be the catwalk Here professional models will present in a choreography specially de veloped for PSI the fashions for the pro motional product world including work clothes bags sport outfits or accessories The Technology Forum in Hall 12 will be dedicated to the embroidery flocking engraving or printing of promotional products including 3 D animations and laser cutting technology The Polish man ufacturer Badge4u will also be present demonstrating the production process of badges up close The PSI matchmaking tool will celebrate its premiere It allows exhibitors and visitors to look for and find each other before the show These con tacts can be then intensified at the stands Furthermore over 20 inventors will show their ideas and developments at PSI www psi messe com Die Orders für das Weihnachtsfest werden in Frankfurt immer Anfang des Jahres geschrieben In Frankfurt orders for the Christmas season are always placed early in the year Ph ot o M es se F ra nk fu rt E xh ib iti on Pi et ro S ut er a

Vorschau TFI Trade-Fairs-International 06/2015 Seite 16
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