A n office without coffee Coffee is an essential part of the inventory That s why the Frankfurt based communica tions agency Voss Fischer came up with a spectacular installation for the exhibi tion stand of the office furniture manufactur er Palmberg at Orgatec 2018 in Cologne A free form sculpture consisting of 75 000 cof fee cups enclosed an area of 1 230 square metres The idea was implemented by the Wiesbaden based exhibition stand construc tion company Isingermerz Drawing on a seemingly infinite amount of creativity and craftsmanship All 75 000 paper cups which were impregnated by Stiftung Mensch for fire protection were placed one by one in a kind of wire mesh curtain recalls Isingermerz marketing director Jens Gliedstein Our workshop manufactured 61 frames with equally as many different patterns in heights of up to four metres Every single cup was fitted precisely it was a huge task From inside the stand as well the par tially opaque paper cup curtain wall made a striking impression It formed a fine back drop for the office furniture being exhibited A chic bar served as a communication zone Transporting the bulky sensitive wall ele ments also presented quite a challenge to the exhibition stand construction company Transporting such a large quantity carefully and without damaging any of the wall ele ments was an achievement in itself adds Gliedstein And all the effort paid off no body could have failed to notice the Palm berg stand The jury of the BrandEx Award were so impressed that they gave the stand the gold award for winning the category for exhibition stands of over 500 square metres Voss Fischer have worked on numerous complex projects with the Wiesbaden based exhibition experts and this will certainly not be the last www isingermerz de A trip in 3D glasses to a remote produc tion site that s what visitors to the drinks in dustry fair BrauBeviale 2018 in Nuremberg experienced They sat down in an armchair at the stand of the Kieselmann Fluid Process Group A virtual reality animation then whisked them away to a fermenting cellar 300 kilometres away in Winterthur in Switzerland In the fermenting cellar they were able to move around freely Each time they turned their head they saw something new and they were able to learn interesting things at information points The Kieselmann Fluid Process Group is one of the leading suppliers of products such as stainless steel equipment for the food and beverage indus try Kieselmann has been using a new exhi bition stand concept since Drinktec 2017 It was developed by Keck a company based in 58 TradeFairs Internation al 1 2019 PRACTICE STAND CONSTRUCTION DESIGN Stimulating feel good experience Exhibition stand construction companies don t just present brands or products Often they contribute ideas and know how that provide a little something extra Ph ot o N PG Reisser Stand auf der Bau 2019 designt von NPG Germany Geradlinig statt rund und bunt Reisser stand at Bau 2019 designed by NPG Germany straight lines instead of colourful curves

Vorschau TFI Trade-Fairs-International 01/2019 Seite 58
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