rental pool for each trade show participation of the customer The signage which stand designers adapted to the customer s corpo rate identity is individually produced by the in house studio As soon as the next trade fair is coming up the customer sends the hall plan to Buch holz MDS adapts the booth construction to the space booked by the exhibitor The stand is scalable to sizes of around ten to 250 square metres As much as possible of the ex isting signage is used which is also stored at MDS The stand construction firm transports the material to the fair in its own van and as sembles the stand with its fitters At the end of the fair MDS dismantles the stand and puts everything back into storage until the next show A long term commitment always pays off as storing the signage alone saves the exhibitor huge costs for new production says the stand construction team And adds Our designers undoubtedly succeeded in creating a timelessly elegant design back then They have always had a keen eye for trends www mdsmessebau de JK 60 TradeFairs Internation al 4 2018 PRACTICE Fakuma 2018 in Friedrichshafen were able to experience this for themselves Four Swiss companies from the plastics processing industry jointly exhibited at the Best of Plastics pavilion Each of the four ex hibitors lit up the hall with three metre tall graphic sails featuring their image worlds Using Syma Textwall elements the stunning graphic sails made the booth highly visible from afar They created a surface with a per fectly shadowless illumination of an extreme radiance The advertising message literally grabbed the viewer by the eyeballs says Syma s managing director Beat Müller The stand had a pleasant fresh look about it and was very popular with the visitors The Syma Texwall system can be easily integrat ed into other systems such as Syma Molto 90 or Syma Cubic And exhibition booths are just one way to use the new system Its lu minosity and evenness also makes it a per fect solution for shop fittings and interior de sign www syma ch Stand construction systems are not re strictive On the contrary Our systems al ways inspire designers to come up with new creative architectural ideas says Nathalie Vandeweerdt area sales director of Aluvi sion a systems manufacturer based in Deinze Belgium The most recent stand con struction projects using Aluvision s latest sys tems demonstrate the wide range of con struction options A round four metre tall LED wall was admired by visitors at the stand of communication systems provider Rohill at CCW 2018 the call centre fair in Berlin It consisted of 227 LED 55 P2 type panels The LED panel is Aluvision s solu tion for seamless modular video walls ex plains Nathalie Vandeweerdt With a pixel pitch of just 2 8 millimetres it delivers razor sharp images The booth design was created by L2M Designers The LED panels were attached to the Aluvision Omni55 frame system Quick and easy assembly without the need for tools is a key advantage The same goes for the Scott bicycle brand at Eurobike 2018 in Friedrichshafen Its entire stand was assem bled without any tools using fabric covered Omni55 frames Seamless smooth textile walls with landscape and action images gave the stand a modern and inviting look Nathalie Vandeweerdt remembers the pres entation Displayed on pedestals outside the booth Scott s bikes looked particularly im pressive The designers of Dekopartner had come up with the stand design concept using Aluvision materials Be it complete exhibi tion stands LED light walls hanging signs displays or interiors with Aluvision you can do virtually anything in next to no time And we are constantly working on new creative solutions recaps Nathalie Vandeweerdt www aluvision com A stand design that goes down well with visitors doesn t have to be reinvented for every show And the more frequently it is used the more efficient and cost effective your booth will be Modular systems gener ate synergies And with our long standing customers these advantages multiply says the Buchholz based booth supplier MDS For over 20 years a customer a family business in the plastics processing industry has relied on a booth concept by MDS On average the exhibitor takes part in one or two trade fairs a year most recently at Fakuma 2018 in Friedrichshafen The display cases walls and ceiling constructions are made out of Syma and Fobema systems MDS keeps them in its Systembau steht für Synergien und bei langjährigen Kunden potenzieren sich diese Vorteile wie Standgestalter MDS erklärt Modular systems generate synergies and with long standing customers these advantages multiply says booth supplier MDS Ph ot o M D S

Vorschau TFI Trade-Fairs-International 04/2018 Seite 60
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